On the heels of 20 months since reopening, NYCB LIVE, home of the Nassau Veterans Memorial Coliseum, is introducing a new sports tenant to Long Island.
The National Lacrosse League (NLL), the largest men’s professional indoor lacrosse league in North America, has announced expansion into the New York market under the ownership of live events and sports media entertainment company GF Sports and its affiliates (“GF Sports”). The team, which will begin play in 2019, will be the League’s 13th franchise and play its home games at NYCB LIVE. This announcement follows the celebration of the venue’s millionth guest earlier this month and will be the third sports team to call NYCB LIVE home, joining the NBA G League team, the Long Island Nets, as well as the NHL's New York Islanders, who are playing a total of 21 games this season on Long Island.
“We are thrilled to welcome GF Sports, New York, and the great Nassau Veterans Memorial Coliseum (NYCB LIVE) on Long Island to the National Lacrosse League. As our 13th franchise, New York and the entire Metropolitan region represents our biggest market to date. Lacrosse is no stranger to this area, and we are very excited that this ownership and franchise will fuel the growth opportunity we know already exists here,” said NLL Commissioner Nick Sakiewicz. “GF Sports is another quality ownership group for the NLL and we know they will bring unrivaled excitement to one of the world’s premier sports markets. New York not only aligns perfectly with our strategic plan to grow in the US, but also brings professional lacrosse back to a region that so many fans had wished for.”
“We are thrilled to partner with the National Lacrosse League and GF Sports to bring a professional lacrosse team to NYCB LIVE and Long Island,” said Brett Yormark, CEO of BSE Global. “Long Island is widely considered one of the top lacrosse hot beds in the country and the addition of an indoor lacrosse team will help further diversify our programming while continuing to bring the community the events it desires.”
The NLL New York team joins GF Sports’ growing portfolio of live sports and entertainment events staged in the New York metropolitan area at NYCB LIVE which also include the New York Open (February 9-17, 2019), an annual men’s professional ATP tournament, and the Longines Masters of New York (April 25-28, 2019), an annual premier equestrian showjumping event and part of the global Longines Masters Series. In addition, GF Sports owns and operates live events and sports properties in other markets including the Longines Masters of Paris, Longines Masters of Hong Kong, the BB&T Atlanta Open and its Wolf Pack Ninja asset, which produces ninja events globally.
“We are proud to bring an NLL franchise to the New York Metropolitan area, a region known for producing some of the greatest lacrosse players in the country and having some of the most avid lacrosse fans. With its rich history and state-of-the-art facilities, Nassau Veterans Memorial Coliseum will serve as the perfect home for the return of professional lacrosse to New York in 2019,” said Gary Fuhrman, Managing Partner at GF Capital and Board Member of GF Sports. “We are impressed with and excited about the direction of the NLL under the leadership of Commissioner Sakiewicz, and look forward to partnering with the eleven other like-minded ownership groups committed to developing the sport on a global scale.”
The team announced the launch of a survey on its website (www.nllnewyork.com) seeking fan feedback on the franchise name. Participants who complete the survey will be entered for a chance to win season tickets to the team’s inaugural season. A special event will take place in early 2019 to announce the finalized team name, logo, and brand on Long Island, New York.
Home to some of the richest history in all of lacrosse, New York is the birthplace of current NLL stars like Tom Schreiber and the Thompson brothers, and tied to lacrosse royalty such as the Gait brothers and Cleveland Browns legend, Jim Brown. New York will mark the league’s fourth expansion franchise in the U.S. since August, 2017. Previous expansion announcements include San Diego, Philadelphia, Rochester, with an expansion market in Halifax.
NLL Faceoff Weekend begins Dec. 15 at 1pm ET on B/R Live as the Philadelphia Wings host the Buffalo Bandits in their inaugural game. All games throughout the 2018-19 season will be streamed live on B/R Live. The annual pass for the 2018-19 Season will cost $39.99 USD / $51.99 CAD. The monthly pass is $7.99 USD/ $9.99 CAD and a single game is $2.99 USD/ $3.99 CAD.
For more information on the incoming New York franchise, visit www.nllnewyork.com.