Expanding her taste

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"I started learning about wine as a new year's resolution in 1996," said Goodlad, a hospitality management lecturer at the New York City College of Technology. "Since then I have been steadily gaining knowledge by reading, tasting and attending workshops and seminars."
Her research found that even after the repeal of Prohibition in 1933, wine sales faltered due to the Great Depression and inferior grapes. In the 1970s the United States became a serious wine-producing region.
According to The Wine Institute, sales of U.S. wine reached 745 million gallons, equal to $30 million, in 2007. Goodlad explains that drinkers appreciate the health benefits of a daily glass of wine and those that eat out often will often have a glass rather than open a bottle at home.
"I don't expect this consumption to change much in the economic downturn, but we will see more sales of less expensive wine," said Goodlad.
Goodlad, who is completing a master's degree in business and policy studies from Empire State College, spent 10 years working in management positions in New York City restaurants and catering halls. Goodlad is using her research for her thesis and in her classrooms.
"I would like to one day consult or teach people seeking information about wine for their personal development, rather than professional," said Goodlad regarding her plans.
For those who are interested in learning more about wine, Goodlad suggests they "explore one varietal at a time by tasting, not drinking," she said.
"Another way to learn more is to try more foods to expand your taste experience," said Goodlad. "For example, if you've never had cassis you will not know what it tastes like and will not be able to identify it in a wine."
She also suggests building a library by starting with books focused on beginners.
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